Canon R3 Completely Transforms Photography.

Credits: petapixel.com

Photographer and YouTuber Kevin Raposo explains why he believes that through historical trends and academic research, Canon EOS R3 can transform photography in the future. Raposo said that pretty much everything you need is already included in Canon’s confirmed specs or previous market trends.

He says this is the first time Canon has released a professional grade digital camera that can capture photos at a burst rate faster than the frame rate of a cinema video. Raposo says that to be clear, we know Canon is not the first successful camera manufacturer. The Sony A1 and Fujifilm X-T30 are just a few of the cameras that can record at a burst rate of 30 frames per second. The difference is that Canon is the industry leader in terms of market share. Choosing to incorporate new features tends to have a much higher adoption rate.

In essence, Rapsoso argues that Canon is basically the apple of the camera world. While you may not generally be the first to do something, this technology tends to skyrocket in terms of availability and user adoption. Theater videos are recorded at 24 frames per second, and until recently no still camera could compare that speed to its burst speed.

The inclusion of video in a Canon camera has had a dramatic impact on the industry as it arguably changed the industry forever. Although Nikon and Panasonic offered SLR format videos before Canon, it didn’t matter. Raposo claims that since Canon was the market leader when it decided to incorporate this feature, the entire industry was disrupted and every new photo camera was quickly shipped with video functionality.

He believes the Canon R3 could transform the media industry. Raposo says that at this point in his career he always had to decide whether to do a scene in photo or video. While Canon hasn’t said whether the R3 will record RAW video, Raposo expects it will, which turns things around a bit. With that in mind, ask if you have the option of taking 30 photos in a second or 30 video frames in a second with the same quality and resolution. Is there really any difference?

Raposo makes an interesting point. The differences between photo and video recording converge very quickly and the result is a camera landscape that can lead to the two functions being practically identical. This is a situation that photographers don’t like to think about because it takes away so much of what makes photography a skill.

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